In a matter of just 30 days, the online community at royalchallengers.com has grown by over 33%, to cross 40,000 registered members. Thanks to 3 incredibly successful campaigns, launched just 3 weeks back and now running near simultaneously, recruitment for the club is on overdrive. On closing day for the first Campaign i.e. Fanatic Fans Challenge Season II, we clocked over 26,000 unique visitors - that is more than the total combined daily traffic to all other IPL team websites (as per comparative estimates on Alexa).





What makes EC campaigns so successful? Is it just the power of our ideas or our ability to execute, or both?

I think successful campaigns are not just about design or delivery, but also about the team's ability to provide support, 24x7. It is because of the sterling levels of commitment of EC support team, that we are able to generate so much positive buzz on the web. Read what happened at the Indibloggers meet last saturday, (reported by a Club RC Fanatic Fan).