Times of India's new magazine Top of Mind featured our successful social media campaign the Great Driving Challenge in their second issue (December '09). Available at bookstores and at magazine shacks all over the city - and right here on the web too. Check it out below - we're really proud of the EC team's efforts on the campaign, and we feel we've helped make a strong case for effectiveness of social media in India. Social Media Case Study for Mitsubishi Cedia *Social Media Marketing Case Study for Mitsubishi Cedia as printed in Times of India's Top of Mind magazine View it on Scribd | Download the .pdf