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Job Description for Project Management executive

Experience Required: 0-2 years     Job Location: Mumbai

Role & Responsibilities:

  • Creating and executing a strong performance marketing strategy & execution plan
  • Developing and managing digital prospecting and remarketing campaigns
  • Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC, ACoS, RoAS etc.
  • Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
  • Identifying and testing new channels to continue to meet or exceed established critical metrics
  • Working closely with the clients and internal team to share funnel conversion improvement ideas, feedback & present results. 
  • Report and media plan creation 
Must have:
  • 2 Years of hands on experience in performance marketing
  • In-depth understanding of AMS, Flipkart ads, Google Ads, Youtube Ads and Social media Ads (Facebook, Instagram, Twitter etc)
  • Proficiency in Microsoft Excel, Word and PPT
  • Clear understanding on Ad-types and Intent

Good to have

  • Exposure to platforms like Myntra, Nykaa, Blink-it etc
  • Business Acumen
  • Exposure to Media strategy creation
  • Tools understanding like SEMRush, Trends, Helium etc.

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