Services
With our full-funnel approach, we cover all aspects of marketing through our digital, creative, and media services.
Digital and online marketing is in our DNA.
Our approach to creating content starts with the client’s objectives and thorough research. Based on data insights, we build strategies, and develop a plan using fresh and innovative ideas to help brands achieve their business goals.
Crafting experiences that bring you commerce.
Strategy & Planning
For a strategy to turn into a coherent action plan, identifying critical brand challenges & opportunities are key. It’s only when we get this right, do we come out with an integrated marketing solution. Our strategists diagnose business & marketing challenges to provide solution-driven approaches with action plans for brands & businesses. We follow a communications language that positions your brand positively and in an engaging manner, helping it build a fan following online.
Technology & Development
With 50+ in-house engineers, we are one of the few digital agencies in India which create bespoke digital solutions for brands based on their communication and business goals. Website and mobile applications to community platforms, virtual product launch to loyalty solutions, AI/ML to IoT campaigns, we provide end-to-end digital transformation solutions for brands. Our technology solutions have won multiple awards including Shark Awards for Best use of Digital and Helios for Best use of Technology.
Media & Marketing
Our Media philosophy works on two core pillars - effectiveness & efficiency. These help us devise the core of every media approach we make. Our Performance-driven digital media and marketing programmes aim to give ROI and generate results which are aligned with brands’ business goals using data & insights, and martech. The services include but are not limited to brand strategy and communications, performance marketing, SEO/SEM, media planning & buying, Influencer led campaigns, and Digital listening and social CRM.
Content & Creative
Magic happens when commercially tied creativity delivers a brand-tied experience that’s memorable, and more importantly, stellar ROI for the brand. Our approach towards that magic of content and creatives begins with clear communication objectives. Armed with a team of copywriters, visualizers, graphic designers, animators, and video creators - all masters, none padawans - we deliver thumb-stopping content and creatives for our clients, enabling them to generate the highest returns on their investments.
Data Analysis & Reporting
Fetching data is easy. Knowing what to do with it is a different ballgame! EC is a data-driven digital agency and analysing data is in our DNA. We extract meaningful data by leveraging Google Analytics, SEM Rush, Clarity, and various other tools to give you actionable insights which help you strategize marketing plans. We do a complete screening of your digital marketing set-up to assess the problem areas and then implement changes to meet business goals. Leveraging the best of AI/ML tools, we can bring automation to every step of the consumer journey.
Content Studio
EC’s own content production arm; CYLNDR provides end-to-end production, post-production, and new-age content for the virtual world & web 3.0, while empowering brands to accomplish more through creative and in-vogue content which aligns with their present & future communication goals. Brand films, TVCs, Animation Videos, Corporate Videos, YouTube Shorts & Instagram reels, influencer videos, CYLNDR caters to all genres of video content. We also provide live & social commerce services to D2C brands.