Role & Responsibilities:

Create original, persuasive, and high-quality content for various platforms on social media and other marketing channels such as print, emails, media banners, and e-commerce websites. Tailor content to meet the specific needs of the brands and the preferences of different target groups. 

 Collaborate with designers and other team members to brainstorm and develop innovative  concepts for social media campaigns. Participate in creative meetings and contribute ideas that enhance client goals.

Hands-on experience in conceptualising/making reels and social media content that's new-age and engaging. 

Staying up-to-date with industry trends, best practices, and emerging technologies (including AI) in the fields advertising and digital marketing.

Skills & experience required to Succeed in this role:

Work Experience: 2-3 years 

Language Profiency: Ability to write clear, concise, and engaging copy that adheres to grammatical rules without compromising nuances in the English language. Knowledge of social media lingo and generation-specific vocabulary is a plus. 

AI Skills: Basic knowledge of AI and ability to write prompts as and when required. 

Creative Thinking: Ability to think out-of-the-box and crafting content that resonates with various target audiences. 

Pop Culture: Awareness and interest in popular cultures that define the internet and social media today.