Description

We’re looking for a Senior Executive Digital Marketing who’s well-versed in campaign execution and optimization across platforms, understands the basics of media planning, and is comfortable working with data and reports. The ideal candidate will have strong communication skills and a good grasp of performance and influencer marketing to support client campaigns effectively.

Role & Responsibilities:

• Plan, execute, and optimize paid digital campaigns across Facebook Ads, Google Ads, and LinkedIn Ads. 
• Set up and manage campaign types including Performance Max, Search, and Engagement.
• Coordinate with influencers for campaign execution, outreach, and reporting.
• Track and report campaign performance using Excel and other reporting tools.
• Collaborate with internal teams to assist with media planning and strategy inputs. 
• Maintain campaign hygiene, monitor spends and recommend optimizations.
• Ensure timely reporting, insights, and billing accuracy.

Skills & experience required to Succeed in this role:

• 1–3 years of relevant digital marketing experience in an agency or brand role.
• Hands-on experience with Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager.
• Familiarity with campaign objectives like traffic, engagement, leads, and conversions.
• Basic understanding of media planning principles and platform-level targeting.
• Comfortable with Excel – able to handle performance reports and budget trackers.
• Excellent communication and coordination skills.
• Added advantage: Experience with influencer marketing and outreach tools