It is a challenge for digital agencies today, to stay at the cusp of emerging web technologies transforming online marketing. What would you rather do? Focus on your core competencies of creative design and information architecture OR dabble with OpenSocial and FBML?

EC delivers branded entertainment content ‘powered by users’ on most relevant social networks today. In an increasingly glocalized world, media companies are forging alliances (the ‘creative’ meeting the ‘technology’) to deliver solutions that are faster, better and cheaper.

Read a perspective on glocalized digital media on livemint here.

At EC we remain connected to our very own user community. Here is a showcase of some user generated content from POSTALZ a digital postcard application, launched recently. We try and refresh our selection as often as possible, but you can always visit the postalz gallery to see the latest and greatest cards created by users.