Job Description for Account Manager Sr/Jr
- Experience Required: 4-5+ Years
- Job Location: Mumbai
DESCRIPTION:
You are the brand custodian supervising, executing client campaigns and month-on-month SoW deliverables including (and not limited to) social media channel and community management, content creation, digital public relations, media promotions, partnerships, blogger and influencer outreach initiatives, online events, etc. along with a keen eye on the Billings/Finances and their follow-ups.
Responsibilities / Expectations
A) Client Solutions and Services Upsell
- Providing effective solutions whilst identifying and developing new business from existing clients
- Serve as primary day-to-day liaison with assigned clients and maintain positive rapport
- Manage multiple Retainer clients and projects simultaneously while interfacing with different internal and external personnel
- Managing Marketing and Influencer Programs as and when required for clients/Projects
- Ensure consistency of messages across multiple networks, mediums, and platforms
- Serve as community and relationship manager for brands and resolve any issues as and when they arise
- Recommend innovative ideas to generate buzz around the brand, its product promotions, launches and brand-sponsored events
B) Research, Reports and Audits
- Create monthly social media status reports detailing key insights, popular content topics, community quotes (verbatims) and monitoring results; work with analytics team and oversee preparation of metrics, tracking and activity reports as based on client reporting needs
- Create social plans and research audits including (and not limited to) content strategy plans, competition research briefs and digital audits improve current offerings
C) Billing and Finance
- Keep a track of all finance and billing matters
- Follow-up with clients on outstanding
- Track creatives for SoW client Billings
Must haves :
- Strong negotiation, presentation, and communication skills
- From a Digital Agency / Digital Mandate handling Background
- Tracking and Quantifying attitude and skill of Finance, Brand Health, Competitor and Digital landscape
A Huge Plus :
- Content Strategist / Digital Project Management Background
- SEO and SEM understanding
- Website Design and Development Process understanding
- Media understanding
- Google Analytics and any other analytic tools understanding